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Managing Marketing is a weekly podcast hosted by the marketing subject matter experts at TrinityP3 Global Marketing Management Consultants. Each podcast is a conversation with a thought-leader, expert, professional or practitioner of marketing, media, advertising and communications on the issues, insights and opportunities in the marketing management category. Ideal for marketers, advertisers, media and commercial communications professionals. TrinityP3 is the leading global marketing management consultancy with offices in Sydney, Singapore, London and New York. More marketing management thought-leading ideas and concepts can be found on the blog. Named one of the top 20 consultancy podcast 2021 - Welp Magazine
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Tuesday Apr 09, 2019
Tuesday Apr 09, 2019
Dennis Flad and Nikolas Guido are Directors of Prospire AG, a management consulting company based out of Zurich with a focus on product strategy and development for services companies across Europe. Here they discuss with Darren the importance of aligning business and marketing objectives, strategy and process to drive long term business and brand growth.
https://www.trinityp3.com/2019/04/business-strategy-alignment-in-brand-building/
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